A HALESOWEN pet store is backing a campaign discouraging the giving of live rabbits as Easter gifts.

The Make Mine Chocolate campaign is asking pet stores to give people who want to buy bunnies chocolate rabbits instead along with a leaflet explaining why not to buy a bunny for Easter.

It is being supported by The Big Pet Store in Hereward Rise.

Manager Darren said: “Rabbits are the most neglected animal in Britain.

“Some large pet stores buy them at bulk prices through the post to cater for the demand over Easter, yet our local rescue centre has a waiting list to take bunnies from people who don't want them anymore.

“They are sold in cages not big enough for hamsters and forgotten about in such a short time.”

Darren said the store does not sell rabbits at any time of year.

Visit the website at www.makeminechocolate.org.uk