A new B&M Bargains store is coming to the Cornbow Shopping Centre in Halesowen.

It is the third new retailer joining the centre as part of a £1.2m investment.

Situated on the ground floor at the head of the Cornbow mall, B&M’s new 10,000 ft2 store will replace New Look and Roman Originals as well as two units which have been vacant for some time.

After three months of landlord works, it’s anticipated B&M will open soon after Easter 2019.

Adrian Oliver, director of Tansor, the owner of the Cornbow Shopping Centre, said: “This new store will fill an entire side of the ground floor block, some parts of which have been vacant for a while and it will benefit the whole centre with its halo effect.”

“With all the doom and gloom in the news about the fate of the high street against online competition, these latest brands showing their commitment to our town, demonstrate that nothing can truly compete with our real shopping experience especially when it comes to value and the sense of community it brings.”

A spokesman for the Cornbow Shopping Centre said: "As one of the UK’s fastest growing variety and value retailers, B&M Bargains is set to bring top-brands at basement prices to the people of Halesowen which enjoys a catchment of 600,000 within a 30-minute drive time."

The other new retailers are Heron Foods and Costa Coffee – which is set to open on February 14.