A NEW political party that is vying for representation at next month's council elections have launched their own beer.

The Black Country Party's beer is called 'Revolution' and is available in pubs across the Black Country now.

The ale has been launched by the Black Country Party along with Black Country brewery Blind Monkey.

Stuart Henley, leader of the Black Country Party, said that beer was an example of the party's new way of doing things.

He said: "We wanted to do something new with the party and the ale is part of our Black Country identity."

The Black Country Party, which formed last summer and was formally registered in October 2018, is the brainchild of including Garry ‘Black Country Gaz’ Sawers – originator of the Black Country Festival – and former Halesowen UKIP councillor and town carnival organiser Stuart Henley.

The party is fielding 13 candidates in this May's local council elections, but Stuart insists that the party does not follow the same rules as the other parties.

He said: "We're community campaigners rather than politicians.

"That was one of the reasons I left UKIP, I'm not a politician."

In another break from tradition, the party does not have a manifesto and instead says that each councillor of the party is an independent with their own ideas and policies.

Stuart explained: "We're free to represent our ward, we don't have a manifesto. We don't have a lie sheet that promises the world."

The party has drawn support from former Conservative, Labour and UKIP supporters, and Stuart says this is due to many people feeling disillusioned with national party politics.

Instead, the party will be focussing on local issues and will be targetting non-voters and people who feel disengaged from politics.

'Revolution' beer is out now in pubs across the Black Country.