A CONTESTANT from the Great British Bake Off will deliver a cooking demonstration at a celebration in Halesowen town centre later this month.

Halesowen High Street will host a ‘Welcome Back’ event on Saturday March 26 to encourage people back to the town.

The day will have a mothers’ day theme and feature a small business market.

The event, which runs from 10am-3pm, will also include games and a live broadcast on Black Country Radio, which has organised the day with the support of Halesowen BID.

The start-up market is a new pilot event featuring 40 start-up businesses, run by Bescot Markets in association with Dudley Council and Halesowen BID.

Meanwhile, Great British Bake Off contestant Terry Hartill will be delivering cooking demonstrations and showing how to make the perfect Victoria Sponge.

The Mayor of Dudley, Councillor Anne Millward, said: “I’m really looking forward to the day and to the small business market in particular. It’s really important that we show support for local businesses, and with a mothers’ day theme this is sure to be a positive and upbeat event with lots of opportunities to get a gift for your mum or anyone special in your life.

Vicky Rogers, Halesowen BID Manager, said: “Halesowen Bid are excited to give local entrepreneurs the chance to showcase their ideas and take the next step on developing their businesses. We want to help local business in any way we can, through advice and guidance, workshops, locating premises etc and this is a wonderful opportunity to develop that relationship.

“We are looking forward to celebrating Mother’s Day weekend and will be hand out free shopping bags too.”

The day is part of the Welcome Back campaign to encourage people back into town centres and support local businesses as the country emerges from the Covid-19 pandemic.